Predictions for 2008
What is Hot and What is Not in Technology for 2008 by Sharon Housley
Winners Predicted for 2008
After looking into my crystal ball, I have made a cluster of predictions about what will be hot, and what will be not so hot in technology for 2008.
1. Video
YouTube has not shown any signs of slowing down. With the increasing popularity of portability and the increase of video-viewing technology, the growth of video is unlikely to slow down.
2. Healthy
Healthy is in. It is not only fashionable, but now cool to be healthy. Maybe this will help counter the rise in obesity in the US. Even those who give in to their cravings and indulge agree that it is cool to be healthy. Organic foods are at an all time high with an increase of roughly 20% per year in the US! This may also be a top New Year Resolution.
3. Buy USA
Buying USA is in. The falling dollar has made US products more competitive in foreign markets. Moreover, the quality issues that came to light in 2007 (lead in various Chinese products) have made US consumers more conscious about buying US manufactured products.
4. Rich Internet / Interactive Web / Semantic Web / Web Services
The interactive web with user reviews, peer voting, and social bookmarking has never been more popular. The Internet has become more personal and interactive. Contextual content has given way to personal preferences.
5. Aggregate and Attention Data
Suggested purchases, related purchases, and recommended purchases are now an integral part of ecommerce. Aggregate data is becoming a critical component of upsells.
9. Biometrics and Big Brother
Digital data and tracking is at an all time high. Privacy concerns appear to be taking a backseat to cool new technology that is likely to label the 21st century.
About the Author: Sharon Housley manages marketing for FeedForAll software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for NotePage a wireless text messaging software company.
